Hello Kitty and ALOHA Collection have joined forces for a limited-edition capsule set to launch on October 30, 2025. With over 13,000 fans eagerly awaiting this collaboration, it’s shaping up to be the must-have item of the Christmas season.
The Cutest Sanrio Collaboration of the Year
Experience the perfect blend of Hello Kitty’s charm and ALOHA Collection’s functionality with a range of travel bags, crossbody bags, and totes. Each piece is crafted with ALOHA’s Splash-Proof® material, ideal for any adventure, whether by the beach or under the rain.
Standout items from the collection include the Hello Kitty Face Mid Pouch ($50), the reversible Hello Kitty Tote ($58), and the versatile Cutie Clip-On Case ($24). These pieces not only showcase adorable designs but also offer practical solutions for everyday needs.
Co-founder Heather Aiu expressed her excitement about the partnership, highlighting the shared values of kindness and connection between the two brands. This collaboration is not just about style; it’s about spreading positivity and joy.
Limited-Edition Must-Haves for Hello Kitty Fans
Discover three exclusive assortments within the collaboration, including the National Line available online and at ALOHA retail stores across the US. Hawaii shoppers can enjoy an in-store exclusive capsule with the «Sun-Kissed Kitty» print. Additionally, select styles will be exclusive to airport and DFS Hawai’i retail stores.
ALOHA’s commitment to its Hawaiian roots is evident in the collection’s design and community impact. Through the Mālama ‘Āina program, ALOHA donates 5% of profits to local conservation efforts, ensuring that each purchase contributes to preserving Hawaii’s natural beauty.
The full line, featuring items like the Day Tripper Tote ($80), Mini Pouch Trio ($88), and Hearts & Bows Dopp Kit ($52), will launch on October 30 at 8am HST/2pm EST. Given the buzz on Sanrio’s social media, these pieces are expected to sell out quickly. Set your alarms, Hello Kitty fans and travelers, because this collection is a one-time opportunity.
